{"id":15,"date":"2016-07-19T16:04:00","date_gmt":"2016-07-19T10:34:00","guid":{"rendered":"https:\/\/finesepr.com\/insights\/2016\/07\/in-connected-world-everything-you-ever.html"},"modified":"2026-09-28T17:48:33","modified_gmt":"2026-09-28T12:18:33","slug":"in-connected-world-everything-you-ever","status":"publish","type":"post","link":"https:\/\/finesepr.com\/insights\/2016\/07\/in-connected-world-everything-you-ever.html","title":{"rendered":"In the connected world, everything you ever say, WILL come back to haunt you!!!"},"content":{"rendered":"
<\/a>
pic courtesy: www.indianexpress.com<\/figcaption><\/figure>\n

Today’s headlines – Sidhu & AAP coming together – have an interesting aside.<\/p>\n

And I am not talking about the effect of the “union” on Punjab elections for 2017, where AAP was already a strong contender and Sidhu has a strong background.<\/p>\n

I am talking about how two similar(too verbose, too talkative) brands come together and the issues that they may face due to their “social media” engagements.<\/p>\n

AAP has been using social media to reach out to the masses very effectively and so has Sidhu. Issue is that they specialize in mud-slinging too. And the fact that they were pitted against each other since the last two years did not help either.<\/p>\n

On the one hand, we have AAP which has called Sidhu, “Farar”, “absconder”, and many similar names, and on the other, in Sidhu, we have a person who has been vehement in his fascination for the “dharnebaaz-dramebaaz” party and has ridiculed them often.<\/p>\n

And unfortunately, despite AAP and Sidhu quickly deleting their “anti” each-other rants, most people are enjoying themselves at their expenses. The fun never stops on Twitter, with more and more people joining in the melee. It would also be a lot of fun watching what they say when they do come together!!!<\/p>\n

Learnings:<\/u><\/b><\/p>\n

    \n
  • In an industry(politics) where there are no permanent friends and foes, a semblance of decorum will cause lesser embarrassments<\/li>\n
  • Communication is important. Reach out to all “online”, by all means but taking pot-shots at others as per convenience, is immensely avoidable<\/li>\n
  • Learn to share “relevant” stuff, lest the less than relevant stuff haunts you for-ever!<\/li>\n
  • Whatever we may say or do is in the public domain today and it is imperative that we use the tools available to us sensibly and with a lot of caution.<\/li>\n
  • Better to be safe than sorry!<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"

    pic courtesy: www.indianexpress.com Today’s headlines – Sidhu & AAP coming together – have an interesting aside. And I am not talking about the effect of the “union” on\u2026<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6,3],"tags":[43,27,44,45,46,47,48,49],"class_list":["post-15","post","type-post","status-publish","format-standard","hentry","category-commentary","category-pr-reputation","tag-aap","tag-communication","tag-learnings","tag-politics","tag-public-figures","tag-punjab-elections","tag-sidhu","tag-twitter"],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/finesepr.com\/insights\/wp-json\/wp\/v2\/posts\/15","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/finesepr.com\/insights\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/finesepr.com\/insights\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/finesepr.com\/insights\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/finesepr.com\/insights\/wp-json\/wp\/v2\/comments?post=15"}],"version-history":[{"count":2,"href":"https:\/\/finesepr.com\/insights\/wp-json\/wp\/v2\/posts\/15\/revisions"}],"predecessor-version":[{"id":142,"href":"https:\/\/finesepr.com\/insights\/wp-json\/wp\/v2\/posts\/15\/revisions\/142"}],"wp:attachment":[{"href":"https:\/\/finesepr.com\/insights\/wp-json\/wp\/v2\/media?parent=15"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/finesepr.com\/insights\/wp-json\/wp\/v2\/categories?post=15"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/finesepr.com\/insights\/wp-json\/wp\/v2\/tags?post=15"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}