Topic
Crisis Communication
Say What Is True Before You Say “Baseless”
A temple trust's reply to viral rumours shows how to answer false media claims: admit what is true, show proof, then deny the rest.
21 October 2026 · Sunil Kumar Singh
Wrongly reported? How to get a fair correction from an Indian newsroom
A national news channel apologised within hours for a false report, and the apology was rejected the same day. Here is what Indian companies should have ready when a newsroom gets them wrong.
19 October 2026 · Abha Azad
When Trust Is the Product: Crisis Communication for BFSI and Fintech
In banking, insurance, and fintech, the business is trust. A single poorly managed crisis, ranging from a data breach, an RBI action, or even a viral customer complaint,…
30 June 2026 · Finese PR
Crisis Management in PR: An Overview
Are PR professionals really prepared to handle a client crisis? An overview of crisis management and what real preparation involves.
5 February 2010 · Finese PR